Case study
Nonprofit Brand Refresh
brand // website // graphic design
Opportunity
We were tasked with elevating the brand and web presence for a Non-profit focused on helping SEAL veterans as they transition to the civilian world.
Outcome
By developing a contemporary and bold brand from voice to visuals we were able to put the organization on par with its much larger and more-established competitors and partners. The brand refresh included a new take on their previous compass logo, an updated brand aesthetic with a modern, military-inspired color palette, a brand guidelines to help align their website, collateral and outreach, and a completely revamped website to mirror their new voice, brand, and improve the overall user experience.
Brand identity
Web design & production
In conjunction with the brand refresh, our client asked us to design and develop a new website presence with an easy to use interface so that they could regularly update their content, events and news.Â
Brand voice & guidelines
In additional to a visual revamp, we updated the client’s brand voice and tone and put together a cohesive brand guideline to help the team stay consistent across all customer touch-points.
Recent projects
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