ManchesterStory
Case study

Venture Capital Brand Refresh

brand // presentation design // messaging

Opportunity

A venture capital firm specializing in Insurtech, Fintech, and Healthtech, wanted to update their brand messaging and visuals to better reflect its position in the marketplace as they grow and expand its portfolio.

Outcome

Using the output from a brand and messaging audit and virtual workshop we developed a new unified messaging framework that better positioned the firm in the marketplace, new and more refined brand visuals, including an updated logo, and marketing support tools. We also used this as an opportunity to amplify their brand across multiple social media platforms.

ManchesterStory Logo and Colors

Presentation template

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