At DoubleShot Creative, we share our favorite marketing campaigns, social media posts, design trends, and more with each other to continue pushing the boundaries of creativity. When you witness someone else’s creative genius, it can often inspire you to tap into yours. So, let’s lose ourselves in these creative marketing examples for a few minutes and look at some of our most recent creative crushes this month.
Our founder and creative director, Patty Tulloch, crushed on this throwback collaboration with Pop-Tarts. Influencers on Instagram and TikTok are incorporating nostalgia into their content by sharing ‘90s and early 2000s trends to comfort their audience of simpler times.
Continuing on the retro theme, our Digital Marketing Strategist, Katie Burton, enjoyed VW’s Instagram campaign announcing the “return” of their bus. From creative copy to eye-catching graphics, this is a class in how social media is done!
The trend is also catching on with logos. Check out Burger King’s Whooper of a refresh!
And the content attracts a broad audience! According to Squadhelp, the two greatest fan groups of nostalgic and retro branding are those aged 65+ and those aged 25-34.
Breathing life into a design
Our art director, Noella Bible, was inspired by Bob Hendrikx’s designs this month. The studio asks: What if our everyday products were live? The work strives for a new relationship with the natural world like the Living Home – the world’s first home that breathes, grows, and can heal itself.
Our creative director, Lauren Wilson, enjoyed this logo with its playful shapes and fun font.
Kathy Hutton, DSC VP of production, enjoyed these cool spins on magazine covers. Illustrators Ana Strumpf and Hattie Stewart reimagined magazine covers with hand-drawn patterns and embellishments.
Now we want to hear from you. What creative marketing examples have you been crushing on lately? Drop your favorites in the comments below.